Tag Archives: FourSquare

Facebook Gobbles Up Gowalla

CNN Money reports that Facebook made a move in the Location Services area by acquiring Foursquare competitor Gowalla. The company will apparently roll Gowalla into their Timeline feature/service. Articles and analysis from:

Mashable  ” The majority of Gowalla’s employees, including founder Josh Williams, are set to move from the company’s Austin, Texas, headquarters to Facebook’s in Palo Alto, Calif., to work on Facebook’s Timeline feature, according to the report “.

VentureBeat ” Other Facebook acquisitions include Beluga, Hot Potato, Drop.io, Snaput, and Digital Staircase. In most instances, the company is buying the companies not for their apps or technology, but to get access to talented engineers.  “

CNET ” Austin-based Gowalla launched in 2009 but has had difficulty competing against Foursquare in the market for location-sharing apps.”

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Filed under Facebook, Foursquare, Gowalla, social network

Are you on The Social List?

The Sunday Times launches a new service called “The Social List” that tracks who is the most active in social networks. Articles and analysis from:

PRNewswire (Press Release) ” Drawing information from the four biggest social networks – Foursquare, Twitter, LinkedIn and Facebook – The Sunday Times Social List system adds up your social networking activity and measures how much interest it generates amongst your friends and colleagues in order to work out how well you score. “

Scribbal “Upon signing up users are allocated a rank and given a badge which is subject to change depending on how well they perform in the rankings. On the results page, users can see a list of the top 2,000 “socially wealthy” people (meaning the top social media users), and just like technology, the list is ever evolving, so it changes daily. “

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Filed under Facebook, LinkedIn, social network, Twitter

Locate friends with Facebook Places

Facebook rolls out its own “location based service” called Facebook Places.

Articles and analysis by:

The New York Times ” Facebook’s initiative heightens its competition with Google as they battle to emerge as the dominant Internet hub. With that comes more advertising dollars. Facebook’s long-term goal with Places appears to be to capture the largely untapped advertising opportunity that local and small businesses offer.”

SFGate ” If Facebook’s check-in functionality takes hold as the world’s default check-in engine, there’s a chance that much of the mobile application world will incorporate its API.  And that can only be good for the company.”

USA Today ” Facebook Places lets mobile device owners with Facebook accounts share their exact location and find the whereabouts of their friends. The free service, starting to roll out now, can be accessed from iPhone, iPod Touch, Android devices, BlackBerry Torch and the iPad.”

PCMag ” According to Facebook chief executive Mark Zuckerberg, Facebook Places has been in development for several months. It had three goals, he said: helping share where you are in a nice and social way, to see who’s around you, and just discover new and cool places to visit in the future.”

The Next Web ” Facebook did not dodge the “check-in” bullet at all, going directly with that verbiage. Facebook is also strongly focusing on tagging with location so that users will be able to tag other people that they are checking into.”

The Associated Press ” By nature, check-ins are “opt in” — that is, you won’t be forced to check in to a location if you don’t want to. When you do, your check-ins will be shared with your friends by default, but not the broader public unless you decide to do so.”

Inside Facebook

MSNBC

UPDATE: New study reveals more consumers are interested in receiving mobile coupons than check-ins. Learn more at MobileCouponNews.com

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Filed under Facebook, Foursquare, Gowalla, Location, social network

Check it “in”

Mashable provides a very interesting article about how the “check-in” technology used by Foursquare and others is being adopted by the Entertainment industry to create “Social TV”.  From the article:

” The desire to share is unchanging — it’s how we share that will continue to evolve with the help of social media and entertainment checkin services.”

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2010 Social Media Predictions

Mashable has a nice article and Slideshare presentation with predictions about Twitter, Facebook, Foursquare and many other social media trends for 2010.  Interesting feedback in the comments section as well.

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10 Predictions for Social Media in 2010

InventorSpot makes ten bold predictions for social media in 2010  including the growth of people coming online in China and India, Web 2.0 security threats, The rise of Location based Social Networks, etc. From the article:

” Whether or not ‘location’ becomes the must-have service for Twitter and Facebook to entertain and potentially absorb will most likely be based on monetization.”

UPDATE: 12/21/2009 Ten (more) Predictions for 2010 by PC World

” We also envision that companies will more actively encourage employees to use Facebook, Twitter and MySpace in those regards, and to focus on the collaborative aspects of social-networking sites.”

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