Facebook Dominates US Ad Display marketplace

Facebook is becoming a juggernaut in the online advertising world. It now has over 31% of the online ad marketplace in the US. Articles and analysis from:

Mashable  ” The total number of U.S. impressions was 1.1 trillion for the first quarter. Facebook’s closest competitor is Yahoo’s network of sites, which claimed 10.1% of the market. Google, which is still relatively new to the display business, had 2.5% “

San Francisco Chronicle  ” The site delivered 347 million ad impressions — that’s up 17% from Q3 of last year, which is the last time ComScore reported quarterly numbers.  “

AllFacebook  ” Now that Facebook dominates online display ads in the U.S., the next likely objective for the social network is further expansion overseas — in addition to maintaining or growing its market share domestically. “


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Filed under Facebook, Google, social network

New Facebook Revenue Streams

GigaOM discusses three new business opportunities that Facebook can use to make millions. From the article:

” Facebook has access to ready-made, desirable space through Connect services such as its Like button, sign-on and comments. Facebook could show contextually relevant ads just like Google’s AdSense network. “

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Filed under Facebook, Google, Location, social commerce, social games

The History of Social Networks

The Next Web provides an interesting “InfoGraphic” that shows the history of social networking.

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Filed under Bebo, Facebook, Google, MySpace, social network, Twitter

New Blog! eBook Economy

I’ve added a new blog to the network. The eBook revolution has begun and is transforming the publishing industry as you read this. Track the explosive growth of eBooks and eReaders at ebookeconomy.com

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Filed under Google

Understanding Facebook

The following links to articles explore the growing impact Facebook has on society.

The Sun News ” I think that $50 billion means Facebook has cornered its market, that this market is huge and that we can’t foresee how the future could bring anything but an expansion of social media, with Facebook playing a central role in that expansion.”

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Filed under Facebook, social games, social network

Using Social Networks for a Job Search

The following are links to articles, tips and resources related to how to use various social networks for a job search.

US News  ”  The Wall Street Journal reported this week that companies are decreasing their reliance on job boards and refocusing their recruiting efforts by using employee referral programs and social networks like LinkedIn and Facebook. ”

EXTRA! Excellent Slideshow by US News on using social networks to find work here and how to utilize Twitter for job search here

WBJournal.com ” Fifty-eight percent of employers have hired through social media networks, and most, 89 percent, use LinkedIn.”

Investors Business Daily ” If you’re tapping a recruiter to find a job, anticipate his toughest questions. Show how you boosted sales and profits in past jobs, overcame challenges or united your team around top goals.”

SFGate ” For instance, if someone you are following is “tweeting” about looking for an expert, you can reply back saying that you’re interested or retweet the message to someone you know who could help. ”

Lalawag offers advice from a social media strategist for job seekers.  ” As companies such as LinkedIn look to monetize users, they will continue to take steps to decide what information is easily available to their users. Having a personal website is the best way to control and manage a successful online presence. ”

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Filed under Facebook, LinkedIn, Quora, social network, Twitter

Social Networks Infographic

An excellent visual breakdown of various social networks from around the world by TechKing found here

Analysis of chart from Online Social Media here

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Filed under Facebook, Hi5, MySpace, social network